Are you happy with where you currently are?

You’re earning good money.

But how much control do you actually have over your day? Can you decide to take a few days off this week without asking anyone? Can you say no to working with a

client or colleague you’d rather avoid? If you put in significantly more effort, will you actually be rewarded for it?

Or is your income largely fixed regardless of how hard you work?

What if you wanted to change your hours completely — working early mornings and finishing mid-afternoon, or starting later in the day and working into the evening?

How would that work with your current employer? For many professionals, the issue isn’t income.It’s control.

Hi, I’m Nathan.

I work with professionals who want more control over how they earn their income and how they spend their time.

For some people that means starting a business. For others it means acquiring one.

But the goal is the same: build something that gives you greater financial upside while also giving you more control over your life. And even if your role feels secure

today, it’s worth asking a bigger question. How certain are you that your job will look the same in 2, 5, or 10 years?

With rapid advances in AI and automation, many roles that currently feel stable may change significantly over the coming decade. Which is why more professionals are

starting to think seriously about ownership. But buying or starting a business without the right structure can quickly lead to longer hours, financial pressure, and

unnecessary stress. At Melbourne Finance Expert, I help professionals understand how to approach business ownership strategically — with the right financial structure,

systems, and delegation so the business supports your lifestyle rather than consuming it.

About Nathan

Nathan Massie is the co-founder of Melbourne Finance Expert and has nearly 20 years of experience building and exiting service-based businesses.

His first venture was a poker entertainment company that organised fun-money poker events across Australia. The business was started with $950 in cash, minimal overheads, and operated as a lifestyle venture that allowed him to travel while earning a strong income.

From there, Nathan went on to build a profitable mortgage brokerage which, with the support of staff and systems, allowed him to step away from much of the day-to-day work. During that time he also acquired and later exited a digital marketing agency.

His most recent exit was in December 2025, when he sold the mortgage brokerage in a seven-figure transaction.

Across these ventures Nathan has consistently focused on building lean businesses with strong margins, supported by systems, offshore staff, and structured lead generation through a combination of digital marketing and referral networks.

Successfully building and exiting businesses across three completely different industries has led Nathan to develop practical frameworks for structuring service-based businesses that generate strong income while reducing reliance on the owner’s time.